Brand Story

At NO IDENTITY, we challenge the norms of watchmaking by embracing the fluidity of identities, fostering creativity, and providing a canvas for artistic expression. Rooted in our founder's passion for art, we actively seek collaborations to infuse watches with unique artistic identities.

NO IDENTITY is more than a brand; it is a celebration of the fusion of art and horology, reshaping traditional watch design through innovation and creativity. Embrace the unknown, embrace the unique. Discover a new identity with NO IDENTITY.